For the second year we join Doctors 2.0™ & You, an innovative conference examining how doctors use social media, mobile applications, and Web 2.0 tools to connect with patients, colleagues, hospitals, pharma and government.
The event, organized by health care social media specialists Basil Strategies, brings together healthcare and social media innovators and fans - healthcare professionals, patients, industry, government - from across Europe, the U.S., and Israel. Main goal of the conference is to delve into how physicians actually use these tools, and the accompanying results, best practices, challenges and opportunities. Thus, the agenda sheds light on topics such as the new physician-patient relationship, physician activity in online communities, eHealth start-ups, the relation to pharma and government.
"There is no doubt - says Roberto Ascione - this will unfold in a powerful driver of the change in healthcare and we are definitevely involved in this development working both on web based professional social networking as well as on the peer to peer and HCP-patients mobile solutions".
Roberto Ascione will be a speaker at the Panel: Doctors 2.0 & Pharma, addressing to answer to how the 2.0 doctor is impacting the relation to the pharmaceutical industry and how pharma is positioning itself. The panel is scheduled for Thursday June 23, 2011 at 17:00 pm.