From Big Data to Insights


  • What is Big Data?
  • Big Data for Healthcare Market
  • From Data to Insights
  • Technology behind Big Data
  • Planning for the Big Data transformation journey

There is much buzz around Big Data these days, especially in the technical community, marketing, and also at the political level because the collection and analysis of data is increasingly becoming a strategic sector that will attract investments and create new jobs worldwide.

In marketing, Big Data promises to usher in a new phase of communication by focusing on the ability to send targeted messages to consumers of the modern era: connected consumers.

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